Fonality Receives 2008 Communications Solutions Product of the Year Award for Outstanding Innovation

Los Angeles, CA — Fonality announces today that Technology Marketing Corporation (TMC) has named Fonality’s Unified Agent Edition, the world’s first plug-n-play contact center solution for Salesforce.com customers, as a recipient of a 2008 Communications Solutions Product of the Year Award.

Fonality’s Unified Agent Edition combines an organizations’ call center phone system data with customer information in their Salesforce.com database. The seamless integration of the two systems enables information about customer calls to be displayed through the Salesforce.com web interface and also displays helpful customer information through the call-center interface. It also provides multiple ways for managers to monitor and analyze the phone and sales performance of agents.

“Today, contact center managers are often faced with inaccurate or missing data and agents struggle with cumbersome CTI applications, resulting in a poor customer experience,” said Richard Gonzales, president of Buvelo Solutions, a salesforce.com consulting partner. “Fonality’s Unified Agent solves these problems with a unified solution that helps managers and agents use Salesforce CRM more effectively than ever before.”

“Fonality has been recognized with a 2008 Product of the Year Award for their excellence in the advancement of voice, data and/or video communications,” said Rich Tehrani, TMC President and Group Editor-in-Chief, “Fonality has proven they are committed to quality and excellence in solutions that benefit the customer experience as well as ROI for the companies that use them. I am pleased to honor their hard work and accomplishments and look forward to more innovative solutions from them in the future.”

The Communications Solutions Product of the Year Award recognizes the vision, leadership and attention to detail that are the hallmarks of the prestigious award. The most innovative products and services brought to market in 2008 were selected as recipients of this year’s Communications Solutions Product of the Year Award for their groundbreaking achievement.

• The 2008 Communications Solutions Product of the Year Award winners can be found on the TMC Web site.

Pricing and Availability

Fonality products are available through Fonality direct sales, Fonality's Ultimate Channel Program network of resellers, and through Dell at dell.com/voip. Fonality products start at a list price of $995, depending on system configuration, applications, and endpoints. Deploying a Fonality phone system averages 60% less cost than a traditional, proprietary PBX system.

About Fonality

Fonality, the number one commercial grade vendor of open-source IP phone systems, uses its Hybrid Hosted™ approach and Anywhere

Management™ architecture to create the reliability and quality of a premise-based pbx system with the convenience and cost benefits of a hosted phone system. Founded in 2004 and headquartered in Culver City, Calif., the company has over 44,000 systems deployed worldwide. Investors include Draper Fisher Jurvetson, Intel Capital, and Azure Capital Partners. More information can be found at www.fonality.com.

About TMC

Technology Marketing Corporation (TMC) is a global integrated media company helping clients build communities in print, in person and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, and NGN Magazine. TMCnet, TMC's Web site, is the leading source of news and articles for the communications and technology industries. TMCnet is read by two to three million unique visitors each month worldwide, according to Webtrends. TMCnet is ranked as 2,921 in Quantcast's Top U.S. Sites placing TMCnet in the top .03% most visited Web sites in the US. In addition, TMC produces ITEXPO, 4GWE Conference, Digium|Asterisk World and Communications Developer Conference.