Fonality to Present the Value of CRM and Telephony Integration at SugarCon 2010

CULVER CITY, Calif. — April 9, 2010 — Fonality, Inc. (www.fonality.com), a leading provider of cloud-based business phone systems, will present at this year’s SugarCon event in San Francisco, being held April 12-14. SugarCon 2010 unites CRM customers and developers with companies and projects committed to building open business applications for the Cloud. Senior Director of Product Management, Aron Aicard, will lead the discussion, aimed at highlighting the value of integrating all channels of customer communications into your CRM system.

Session Details: Why Unifying your Phone & CRM Systems Makes Dollars and Sense, presented by Aron Aicard.

Topic: If you are a successful business, chances are you're already familiar with the CRM basics, and are most likely utilizing a CRM solution today to help your sales organization to operate more effectively and efficiently. But, what if you want to go beyond the basic efficiency gains? One of the easiest and most effective solutions is integrating your key communication mediums with your CRM. Whether it is phone, email, chat, or sms; integrating key communication systems like your phone system with your CRM can achieve considerable efficiency gains for your sales or service agents as well as managers. This presentation will investigate how integration of your phone system and CRM system can result in real, measurable business benefits. We will also investigate how improvements in technology make an integrated solution more feasible for even the small and medium sized business.

Date and time: Tuesday, April 13 at 11:45AM PDT

Location: Palace Hotel, San Francisco

Fonality is a Gold sponsor of the SugarCon event. Representatives from Fonality will be available to provide further information at the Fonality booth no. 106, located in the SugarCon exhibitors’ hall inside the Palace Hotel’s Garden Court. SugarCon 2010, SugarCRM’s fourth annual user and customer conference, brings together SugarCRM users, developers, partners and industry experts from around the world. Packed with more than 100 sessions, SugarCon provides a wealth of practical knowledge that any business can apply to improve performance and differentiate in the market.

For more information about SugarCon, visit: http://www.sugarcon.com.

About Fonality

Founded in 2004 and headquartered in Culver City, Calif., Fonality is a leading developer and marketer of cloud-based business phone systems and unified communications solutions for small to medium sized businesses. Investors include Draper Fisher Jurvetson, Intel Capital, and Azure Capital Partners. For more information, visit: Fonality at www.fonality.com.